Production on the 2022 Hyundai Santa Cruz pickup doesn’t start until this summer. The latest teaser sketches just dropped and show off much of what to expect. Mid-April we’ll get the full unveil.
Until then we’ll have to stare at these teasers and speculate a bit longer on what this “sport adventure vehicle” (Hyundai’s marketing term for it) is all about. What we know is that it will be a 4-door AWD unibody pickup with a secure and configurable open bed design. It will also no doubt be loaded with the latest safety and driver assistance tech, along with loads of LED lighting. Those are just features that are now expected on every vehicle by North American buyers.
“Santa Cruz, with its bold styling, breaks open all-new segment territory, both for Hyundai and the industry as a whole. Open-bed flexibility coupled with closed-cabin security meets the changing everyday needs of its adventure-oriented buyers, while powerful and efficient engines and superb maneuverability ensure it is a pleasure to drive in urban or off-road environments. Our customers will wonder just how they managed before owning one,” said Jose Munoz, president and CEO, Hyundai Motor North America.
Of course, the one real competitor to the Santa Cruz already on the market in North America is the Honda Ridgeline. The Ridgeline has built this segment of the market in this part of the world, and has seen solid sales numbers.
2022 Hyundai Santa Cruz Debut
The live digital premier of the 2022 Hyundai Santa Cruz will be held at HyundaiUSA.com at 9 am PT on April 15th. We should know more about power, performance, features, interior, and pricing at that point.